Rolls-Royce Motor Cars has opened a new showroom at Qatar’s most exclusive address, the Pearl Island in Doha. The luxury automotive manufacturer celebrated the occasion on the outstanding, man- made island, located offshore the Arabian Peninsula, with a prestigious event that attracted prominent members of the Qatari business community.
The event was marked by the unveiling of the new Ghost, the latest addition to the Rolls-Royce model range which was making its debut in Qatar.
“Having seen the development of The Pearl Qatar over recent months I am convinced that it is the ideal environment to house the pinnacle of luxury in the automotive market. Our presence on this exclusive venue reinforces the strategic importance of Qatar and the Middle East region to the future growth of Rolls-Royce,” said Tom Purves, CEO, Rolls-Royce Motor Cars.
Peter Schoppmann, Regional Director for the Middle East, commented during the opening: “This place has an effortless glamour, which truly reflects the atmosphere of our cars.”
Omar Alfardan, President of Alfardan Automobiles and Rolls-Royce Motor Cars Doha, said “The opening of our new showroom on one of the most luxurious islands in the world demonstrates our commitment to consistently investing in the Rolls-Royce brand. Our unique facility on the Pearl Qatar sets us apart and will cement our iconic status in Qatar’s automotive market.”
He continued, “We are extremely optimistic about the success of Rolls-Royce Motor Cars new model, the Ghost, in Qatar. The launch of the Ghost will further strengthen our position as Qatar’s leading luxury automotive dealer.”
Notes to the editors:
1. Ghost technical specification:
No. of doors/seats: 4/5
Vehicle length: 5399 mm / 212.6 inches
Vehicle width 1948 mm / 76.7 inches
Vehicle height: 1550 mm / 61 inches
Wheelbase: 3295 mm / 129.7 inches
Engine: new 6.6 litre turbocharged V12
Gearbox: 8-speed ZF
Power output: 563 bhp / 420 kW / 570 PS @ 5250 rpm
Max torque @ engine speed: 780 Nm / 575 lb ft @ 1500 rpm
Top speed: 155 mph / 250 km/h (electronically governed)
0-60 mph 4.7 seconds
0-100 km/h 4.9 seconds
2. From quarter four 2009, Rolls-Royce Motor Cars will offer five models: Ghost, Phantom, Phantom Extended Wheelbase, Phantom Drophead Coupé and Phantom Coupé. The Rolls-Royce Phantom range of cars is powered by a naturally aspirated direct injection 6.75 litre V12 engine that produces 453 bhp at 5350 rpm (338 kW/460 PS) and 720 Nm of torque at 3500 rpm.
3. Rolls-Royce has 83 dealers around the world and currently nine showrooms in the Middle East region:
in Abu Dhabi, Doha, Dubai, Jeddah, Kuwait City, Lahore, Manama, Muscat and Riyadh.
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