Industry leader, Panasonic, continues to lead the way with an innovative advertising campaign, new applications and an enticing competition for its SMART VIERA TVs.
The Advertising Campaign
Panasonic is launching an extensive advertising campaign to promote its award winning range of Smart VIERA TVs. The campaign kicks off with television advertising on the 21st October, with an array of press advertising, window displays, comprehensive point of sale and a new web landing page to further elevate the campaign.
To watch the TV advertisement in full, please visit www.youtube.com/panasonicuk
We believe Smart TV is about more than internet connectivity – it’s about the ultimate in performance, elegance in design, stunning picture quality and breathtaking 2D & 3D.
The award-winning Smart VIERA range from Panasonic lets you connect* seamlessly with your online world through Facebook, Twitter, Skype** and YouTube, while catch-up TV services such as BBC iPlayer and Eurosport internet videos mean you never miss a moment of the action. www.panasonic.co.uk/smartviera
New Applications for VIERA Connect
VIERA Connect has recently added two new applications to further add to its appeal and expand its IPTV services.
This week saw the launch of the Viera Connect Market which enables end users to purchase applications and accessories directly from their TV. At the beginning a selection of games will be available to purchase as well as some games accessories such as Joysticks. Many more applications will be added later and will increase the choice of applications alongside the multitude of free applications already available.
The second new free service available is the award-winning BBC News app - bringing up-to-the-minute news via video and text from the corporation’s news channel and website to living room TV screens. Navigated by the remote control, viewers can access a full range of trusted news content 24 hours a day.
Win a Panasonic 42” Smart VIERA Connect 3D Plasma
Widely recognised as the industry standard, Panasonic’s Smart VIERA TVs have received a plethora of industry awards, recognising excellence. To celebrate Panasonic’s recent win of the prestigious What Hi-Fi? Sound and Vision, Product of the Year Award, October 2011, for its TX-P42GT30 – Panasonic is offering three lucky fans the chance to win this all-singing, all-dancing 3D Plasma TV. The competition is open until the 2nd December 2011 and Panasonic will ensure delivery in time for Christmas.
For your chance to win, please visit www.facebook.com/panasonicuk
 24 flat-panel VIERA TV models (32 to 65 inches) are compatible with this service: 42/46/50/55/65 inch Plasma and 32/37/42 inch LCD TVs
 Full competition terms and conditions can be found at www.facebook.com/panasonicuk
*Fast broadband internet connection required. Some services may differ from PC versions.
**Compatible camera required
Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales of 8.69 trillion yen (€79 billion) for the year ended March 31, 2011. The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net/.